7 Tips to Get Started with Instagram Shopping

How Does the Shopify Notifies You Of A Sale_

When it comes to social media, small businesses often struggle. But there’s one platform that many small businesses owners seem to be overlooking: Instagram Shopping. Thus, from store owners in your hometown to manufacturers in your favorite brands’ supply chain, everyone is taking notice of the platform’s impressive business potential and deciding to take a … Read more

The 3 Best Email Marketing Apps for Shopify

Email Marketing Apps for Shopify

Email marketing has the power to increase your revenue, improve your business’s image and even enhance your personal brand. It can help you turn leads into customers, but that’s just one part of the picture. Email marketing is an incredibly versatile channel that allows you to connect with (and earn trust from) visitors, customers, and … Read more

How Does Shopify Notify You of a Sale?

How Does the Shopify Notifies You Of A Sale_

Nothing compares to the feeling of having your first sale or knowing that your business is thriving through countless successful orders from your store.  This is the main reason why Shopify sales notifications exist. They track real-time data in order for you to know if you still have enough stock and variants in your store … Read more

The 7 Principles of Influence for Effective Marketing Campaigns


In marketing and advertising, getting your message across is tricky if you don’t understand human psychology. An effective campaign boils down to 7 principles of influence: Reciprocity Scarcity Authority Consistency Liking Social Proof Unity Reciprocity If you have received something from me, you are “obliged” to give back and return the favor. Think of reciprocity … Read more

7 Headline Formulas that Convert and Sell


The average consumer is inundated with marketing messages every day. Ads, articles, podcasts, products (that we almost never need), and much more. The key difference between a promotion that disappoints and a promotion that sells is the headline. In this article, I’ll talk about the 7 most important headline formulas that you should implement today. … Read more