How Does the Shopify Notifies You Of A Sale_

How Does Shopify Notify You of a Sale?

Nothing compares to the feeling of having your first sale or knowing that your business is thriving through countless successful orders from your store. 

This is the main reason why Shopify sales notifications exist. They track real-time data in order for you to know if you still have enough stock and variants in your store to keep up with the incoming sales.

Having the convenience of an instant notification guarantees a solid system for your business and your customers. 

In this article, I will discuss the tips and tricks to activate your Shopify sales notifications and how to extract necessary data in order to improve your business and community. 

Shopify apps that ease up order management will also be mentioned, in order to give you the best option in using available resources and make the most out of your time and money.

What happens when you get an order on Shopify?

Shopify offers 2 ways for your customers to purchase products from: through blog content and the main Shopify Store. 

To learn more about how to set up a blog that acts as a main selling point and resource, check out our definitive guide to blog apps for Shopify.

Managing Orders

All the data regarding orders can only be accessed through the Orders tab.

Once your customer places an order through one of the sales channels, it appears in the Orders tab. 

For orders made offline or outside the Shopify store, you can manually input the orders or simply send an invoice to your customers. 

Does Shopify send a tracking number to customers?

Definitely yes! Once they finish with the checkout section, they will receive a URL through an email which allows them to view the order progress anytime they want.

This will be essential if they ever have any clarifications regarding the order and gives them the option to contact you for any questions.

Does Shopify send an order confirmation?

For orders made through your platform, be it from the blog or your actual Shopify store, your customers will receive a shipment notification email from Shopify. 

The best way to ensure that you, your staff and your customers will receive an order confirmation is to get the help of an app that offers you easy customization, making the whole shopping experience full of fun and creativity. 

Having the help of readily available apps ensures that your business will run smoothly and have the potential to grow.

Shopify Notifications

Shopify sales notifications come in two forms: email and SMS notifications.

Your customers have the freedom to choose one between the two according to their preferences and convenience.

Shopify Sales Email Notification

Your Shopify store comes with email templates where you can customize your notifications.

When you choose to have the notifications sent to the three parties: you, your staff, and your customers, you need to make sure that they will be able to view them. 

If they can’t get the real-time email, advise them to check the spam or junk folders. 

If the said solution doesn’t address the problem, please advise your staff and your customer to provide a secondary email address.

Provided below are the steps to enable Shopify’s automatic email notification:

  1. From your Shopify admin, go to Settings
  2. Select Checkout.
  3. Find the Order processing section.
  4. Under the heading After an order has been paid, choose Automatically fulfill the order’s line items. You can also choose Notify customers of their shipment via email if you want an email to be sent when the order is automatically fulfilled.
  5. Press Save.

Every new order that is made on your store will be through an email notification.

SMS Notification

SMS notifications or text messaging are optional and depend solely on your customers’ desire to input their phone number in the sign up page or in their settings.

Shopify also chooses SMS notification if they opt to enter their phone number instead of their email address in the sign up page or in the order checkout.

As the admin for your store, can enable the option to enter a phone number at checkout from the Checkout page. 

The phone number provided will be automatically set as a default receiver for the customer’s Shopify notifications all throughout the shipping process.

Step by step guide

Below are the steps to activate the option to add phone number in the Shopify’s Checkout page:

  1. From the Admin page, go to Settings
  2. Once you accessed Settings, press Checkout Section
  3. In the Customer Contact section, choose Customers can check out using either their phone number or email
  4. Don’t forget to press Save.

To give updates to your customers, you can send a follow up text by following the simple steps below:

  1. From the Shopify Admin, press Orders and choose the preferred order number
  2. You will see the Timeline section with the SMS notifications for the orders. 
  3. Press Resend.

View and update your SMS notification template to ensure that the Shopify notifications you are sending look welcoming and professional by following the few steps below:

  1. From your Shopify admin page, choose Settings
  2. Press Notifications, choose the preferred notification template that you want to update
  3. Press SMS to have a look at the notification template
  4. Save your progress.

Please note that whenever you add Liquid to your SMS notifications, remember to prepend properties of the order object with order

For example, if you want to add the name of the shipping rate, use {{ order.shipping_method.title }}.

A more convenient way of managing Shopify notifications

The steps above offer a good option but there is a better solution to make things easier for you and your staff to handle Shopify sale notifications.

The Shopify apps store offers a variety of apps designed to serve your business.

The said apps are designed to manage your sales notifications at an affordable cost and they offer a more convenient way to handle order tracking.

The apps offer a more convenient way to handle order tracking.

How do you fulfill orders on Shopify?

Fulfilling orders can be done automatically and manually, thanks to Shopify’s smart algorithm. 

These functions are very useful to track every purchase made on your platform as well as in updating orders or cancellation. 

To cater multiple orders with ease, you can opt for Shopify Shipping in order to make the order process easier for you. Not to mention that it also prints USPS shipping labels from your Shopify admin. This function is only available in the US, Canada and Australia.

Here’s how you can do it.

Automatically fulfill an order

If you choose to set the incoming orders automatically, orders will be automatically fulfilled after they are paid. 

This option is convenient if you are selling digital gift cards. That’s because the purchase is considered successful once your customer receives the email with the download link.

Fulfill orders manually

This option offers an array of choices whether they are editing an entire order or just some specific order details. 

This option is very useful whenever your customer places an order for several items. However, if one or more of the items are out of stock, you might opt to fulfill part of the order so that you can ship the items separately. 

Manually fulfill an entire order

Always make sure that you don’t have the Automatically fulfill the order’s line items selected in the Order processing section of your Checkout settings page

Steps to get you started with manual order fulfillment are below:

  1. From your Shopify admin, press Orders
  2. Click the number of the unfulfilled order. Please make sure that when using multiple locations, and if you want to change the location that you’re fulfilling your order from, you click the name of the location on the fulfillment card, and select Change location. Select the location that you want to use, and Save your progress.
  3. If you’re using Shopify Shipping (for stores based in the United States, Canada, or Australia) to buy a shipping label for the order, press Create shipping label.
  4. If you’re using a carrier other than Shopify Shipping, press Mark as fulfilled, and input the tracking number from your shipping provider. The tracking URL is shown in the customer’s shipping confirmation and Shopify sale notification email.
  5. You can send a notification emails to the customer right away by pressing Send shipment details to your customer now.
  6. Press Fulfill items to mark the order as Fulfilled. If you’re using Shopify Shipping, press shipping service, and click Buy shipping label.

The order page updates to display the order’s fulfillment status.

Fulfill part of an order manually

This is a relevant option when dealing with an order of items that are out of stocks. 

The solution is to simply ship the items separately. 

In order to do this, you might need to edit some order details. 

Please note that in order to fulfill part of the order, you need to deactivate the automatic fulfillment. 

There are two options when manually fulfilling a part of an order (using Shopify shipping or other services). 

When using Shopify shipping to buy shipping labels (for stores based in the United States, Canada, or Australia), you can print a label after you’ve marked the order as fulfilled in your Shopify admin.

How to use Shopify shipping

We will start by discussing the steps to take when you are using Shopify shipping:

  1. In your Shopify admin, press Orders.
  2. Click the number of an unfulfilled order.
  3. To buy a shipping label for your order, press Create shipping label.
  4. In the Fulfillment page, edit the number of products that you want to fulfill for each line item in the Items section.
  5. Choose the shipping method in the Shipping service.
  6. To send a Shopify order notification email to the customer right away, press Send shipment details to your customer now. Please note that this function is only available if you have an email address for the customer on file.
  7. Press Buy shipping label. The order screen updates to display the order’s Fulfilled and Unfulfilled items.

Steps to take when using other shipping carriers

As I have mentioned above, you can consider using other shipping carrier and here’s how you do it:

  1. From your Shopify admin, go to Orders.
  2. Select the number of an unfulfilled order.
  3. If you’re using multiple locations, and if you want to change the location that you’re fulfilling your order from, click the name of the location on the fulfillment card, and select Change location. Select the location that you want to use, and Save your progress.
  4. Select Marked as fulfilled.
  5. In the Fulfillment page, edit the number of products that you want to fulfill for each line item in the Items section.
  6. Enter the tracking number from your shipping provider in the Tracking information section. The tracking URL appears in the customer’s Shipping confirmation and Shipping update emails. (Please note that Shopify might recognize the tracking number format and choose a shipping carrier for you. If it doesn’t, or if it chooses incorrectly, select your shipping carrier from the Shipping carrier drop-down menu).
  7. To send an email notification to your customer right away, press Send shipment details to your customer now. This is available only if an email address for the customer is on file.
  8. Click Fulfill items. The order screen updates to display the order’s Fulfilled and Unfulfilled items.
  9. To review the order’s fulfillment details, press Add tracking in the Fulfilled section of the order.

Ready to fulfill those orders? We sure are! 😉

Dan C.
Dan C.

Dan is a Digital Analyst with over 5 years of experience optimizing websites for better conversions. He runs Chillital, a CRO consultancy agency focused on ecommerce websites and SaaS businesses alike. He cooks the best Carbonara and loves to take on a challenge.

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